Venture Lighting International, an advanced lighting company, was founded in 1983 as a metal halide, high intensity discharge lamp (light bulb) manufacturing company based in Cleveland, Ohio. Venture CEO Wayne Hellman began the development of the company, after a 16 year career with General Electric, during which time he pioneered innovations for metal halide lighting.

From its inception, Venture is the only company in the world focused exclusively on the advancement of metal halide lighting technology. The company's emphasis continues to be the development of breakthrough, superior quality metal halide technology for the world market, including materials, system components, systems and production equipment. As the company's vision states, Venture aspires to be the best metal halide lamp company in the world and to dominate in the development of metal halide lamps for general lighting. Venture takes pride in having introduced most of the metal halide lamp types currently used around the world. Their innovations have repeatedly led the industry, being the first to develop; A complete line of  low wattage lamps Reduced size 175, 400, 1000 watt lamps Designer colour lamps for coloured light without coloured lens gels White-Lux retrofit to run on HPS ballasts Low UV-output lamps with UV Shield technology